Privacy Policy - Aery

Privacy Policy

Effective Date: October 30, 2025

1. Introduction

At Aery CO ("we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website tryaery.com, use our AI-powered SaaS platform for creating and sharing lead magnets (such as ebooks, quizzes, or other marketing tools), or interact with our services (collectively, the "Services"). By accessing or using our Services, you agree to the practices described in this policy.

We operate in compliance with applicable laws, including the California Consumer Privacy Act (CCPA). If you have questions, please contact us at hello@tryaery.com.

2. Information We Collect

We collect information to provide, improve, and secure our Services. The types of information we collect fall into the following categories:

Personal Information

  • Account and Contact Information: When you create an account or sign up for our Services, we collect your name, email address, and other basic contact details you provide.
  • Payment Information: If you subscribe to a paid plan, we collect billing details such as your payment method (e.g., credit card information). Note: We do not store full payment details ourselves; this is handled securely by our third-party payment processor (see Section 4 for details).

Usage and Technical Information

  • Activity Data: As you interact with our platform (e.g., creating lead magnets, sharing links with your audience, or logging in), we collect details about your usage, such as features accessed, time spent, and interactions.
  • Device and Log Data: We automatically collect information about your device, browser type, IP address, operating system, and referral sources to ensure smooth functionality and detect issues.

We do not collect sensitive personal information (e.g., health data or financial account numbers beyond billing) unless you voluntarily provide it in lead magnet content, in which case you are responsible for obtaining necessary consents from your audience.

3. How We Use Your Information

We use the information we collect to deliver and enhance our Services in the following ways:

  • Provide and Maintain Services: To create accounts, process payments, enable lead magnet creation and sharing, and personalize your experience (e.g., saving your projects).
  • Improve Our Platform: To analyze usage patterns, troubleshoot errors, and develop new features based on how marketers like you use our AI tools.
  • Communicate with You: To send service updates, billing confirmations, or promotional emails about new features. You can opt out of marketing emails at any time.
  • Security and Compliance: To prevent fraud, enforce our terms, and comply with legal obligations.
  • Analytics: To understand overall platform performance and user trends (e.g., popular lead magnet types).

We process this information based on your consent (e.g., account creation), contractual necessity (e.g., billing), or our legitimate interests (e.g., improving Services).

4. Cookies and Tracking Technologies

Our Services use cookies and similar technologies (e.g., web beacons) primarily for essential functionality, such as maintaining your login session, remembering preferences, and ensuring secure access to your account.

  • Essential Cookies: These are necessary for the site to work and cannot be disabled (e.g., authentication tokens).
  • Analytics Cookies: We may use limited third-party tools for aggregated insights, but we do not use them for targeted advertising.

You can manage cookies through your browser settings. Disabling them may limit functionality.

5. Sharing Your Information

We do not sell your personal information. We may share it in limited circumstances:

  • Service Providers: With trusted third parties who help us operate our Services, under strict confidentiality:
    • Auth: WorkOS's Authkit
    • Payments: Stripe for processing subscriptions.
    • Analytics: Posthog for usage insights (anonymized where possible).
    • Hosting and Email: Vercel and Convex for cloud services and Resend for transactional emails.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
  • Legal Requirements: If required by law, subpoena, or to protect our rights, safety, or property.
  • With Your Consent: For any other purpose with your explicit approval.

Our third-party providers are contractually obligated to protect your data and use it only for the purposes we specify. Data shared with them may be processed in the US or other countries with adequate protections.

6. Data Security

We take reasonable measures to protect your information, including encryption for data in transit (e.g., HTTPS), access controls, and regular security audits. However, no system is completely secure, so we cannot guarantee absolute security. Please use strong passwords and keep your account details confidential.

7. Data Retention

We retain your information only as long as necessary:

  • Account data: While your account is active, plus 30 days after deletion for backups.
  • Billing data: For 7 years to comply with tax laws.
  • Usage logs: Up to 12 months for analytics and security.

You can request deletion at any time (see Section 7).

8. Your Privacy Rights

As a California resident, you have rights under the CCPA:

  • Access: Request details about the personal information we collect, use, or share about you.
  • Deletion: Request deletion of your personal information (subject to exceptions, e.g., legal obligations).
  • Opt-Out of Sales: We do not sell data, but you can opt out of any future sharing for monetary value.
  • Non-Discrimination: We won't discriminate against you for exercising these rights.

To exercise these rights, email hello@tryaery.com with your name, email, and request details. We will respond within 45 days (extendable if needed). We may verify your identity before processing.

If you're in the EU or other regions with similar laws (e.g., GDPR), you may have additional rights like rectification or objection—contact us for assistance.

9. Children's Privacy

Our Services are not intended for children under 13 (or 16 in some jurisdictions). We do not knowingly collect data from children. If we learn we have, we'll delete it promptly. Parents/guardians: Contact us if you believe your child has provided information.

10. International Users

Our Services are hosted in the US. If you access them from outside the US, your information may be transferred to and processed in the US, where privacy laws may differ. By using our Services, you consent to this transfer.

11. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or laws. We'll notify you via email or site notice for material changes, with the new effective date at the top. Continued use after changes means acceptance.

Contact Us

For questions, concerns, or rights requests, reach out to:

Email: hello@tryaery.com
Address: 2261 Market Street, STE 86656, San Francisco CA 94114, United States

Thank you for trusting us with your data. We're here to help marketers like you succeed while respecting your privacy.